Case Studies | Brandon Plantation Estate – Brandon, VA
The Brandon Plantation Estate is the oldest operating farm in the United States, counting two United States Presidents as former owners. Wells Fargo Bank, the Trustee of this Estate, and the family who has owned this property for nearly 100 years, decided to bring this historical property to the market. Because of its rich historical importance, its custom design by Thomas Jefferson, and its uniqueness in the market, it was determined that the best way to value the property was to expose it to the entire marketplace without an asking price. This format allows the market to be the judge of the value of the Estate.
A worldwide marketing campaign was launched, including unprecedented exposure from a robust PR campaign that was picked up by all of the major outlets. Premiere Estates Auction Company received international inquiries and multiple showings from out of state buyers. We presented five very qualified offers to our clients and they selected the best offer. The property’s final sell price was well above the bank’s internal appraisal.
The Brandon Plantation Estate was auctioned and sold for $18 Million.
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