Premiere Estates will be auctioning 102 Emerald Bay in Laguna Beach, CA on February 11th. It is, quite simply, the most exclusive oceanfront property available in California, and directly fronts legendary Emerald Bay…an area with a colorful history.
In 1906, coastal rancher James Irvine, eager to pay off his gambling debts, sold 148 acres of his land for $26,000. He had no way of knowing that 23 years later, on May 6, 1929, this beachy soil would become home to the oldest most venerable private beach community in Southern California.
The land changed hands, serving as a farm and then as a stop-off for rumrunners. In 1929, it was divided into smaller lots, sold off and the Emerald Bay Community Association (EBCA) was formed. Early purchasers built small, rustic summer homes on their lots. During World War II, when the cottages were rented out to the families of officers stationed at El Toro military base, Emerald Bay’s population became increasingly permanent.
After the war, with land values soaring, many beach cottages were replaced by larger, more luxurious houses. Today, the 500-or-so homes are the primary and vacation residences and compounds of the wealthy, visionary and fortunate.
Your chance to own the finest piece of this exclusive, private beachfront community is coming on February 11th….don’t miss this opportunity!


